Our challenge was to elevate brand perception, build national credibility, and use visibility to shorten the sales cycle and open partnership doors.

1. Build the foundation of credibility

• Developed a consistent, professional brand presence across channels, refining messaging, visuals, and tone.

• Created press kits, thought leadership articles, and award submissions that positioned Chimera as an innovator with measurable impact.

2. Activate key industry relationships

• Partnered closely with manufacturers, associations, and editors to secure media placements and collaborative opportunities.

• Cultivated genuine relationships that led to earned features in outlets such as Security Info Watch and other national trade publications.

3. Leverage recognition for growth

• Used the SDM Integrator of the Year Award as a launchpad for additional exposure, social proof, and credibility.

• Equipped the sales and leadership teams with proof assets (articles, case studies, graphics) to incorporate directly into proposals, presentations, and conferences.

1. National credibility established

• Earned the SDM Integrator of the Year Award, placing Chimera among the top 1% of integrators nationwide and validating our innovation, reliability, and client success.

2. Expanded media footprint

• Featured in multiple trade publications, creating sustained brand awareness.

3. Strengthened partner ecosystem

• Deeper relationships with key manufacturers and associations led to new co-marketing initiatives and collaborative bids within six months.

4. Commercial lift through trust

• Improved inbound RFP quality and volume following award recognition and media exposure.

• Shortened sales cycles as prospects entered conversations already confident in Chimera’s credibility and proven expertise.